Businesses are shifting to e-commerce as consumers move their spending online. In this seminar, an expert on e-commerce and cybersecurity will introduce the latest trend in e-commerce, as well as how we may utilise generative artificial intelligence (AI) to enhance personalised shopping experience in order to draw the attention from the customers more effectively. The expert will also share consideration on cybersecurity when operating e-commerce businesses, covering topics on safeguarding data and privacy as well as prevention on cyberattacks. Participants could obtain the tips on expanding e-commerce markets, and understand necessary cybersecurity measures to protect both the enterprises and the customers through attending this seminar.

This seminar is one of the seminars under the SME Service Centres' "4-in-1" Seminar Series.
 

Language: Cantonese 
 

Speaker:

• Ms Charmisty Charm - Marketing and Communications Manager, Hong Kong Internet Registration Corporation Limited